Stories of Redemption, inspired by a rainbow.

Rainbow Movement Initiatives & Experiences

Here are stories and experiences shared by the Rainbow Movement.

Chinese Delegation

When an official delegation from Baise, China visited Cape Coral in a sister-city exchange, Bill welcomed the group by sponsoring a breakfast for the delegation and members of Cape Coral’s economic development committee. See more

Miracle Plate

When the state of Florida told Bill he could have a license plate that says RAINBOW, he felt like he had won the lottery.
To read the whole story, go to

A children’s book to inspire everyone

A story of redemption and inspiration for children and adults. After the Rainbow sets us on the journey of doing good in the world. It was written for Bill’s granddaughter.
To read the whole story, click here

Fighting Abuse

We are working to pass Rainbow Laws to protect condo residents, especially seniors and those with disabilities, from discrimination & bullying by condo boards.

Double Rainbow Guy

After seeing the first rainbow, I contacted Paul Vasquez, who had a famous rainbow experience himself. Known as the Double Rainbow Guy, his rainbow video has had more than 50 million views.

What Bill discovered is that rainbows do not lead everyone down the same path.

Asian Art Exhibit

Bill Ulrich’s display of hundreds of Chinese antiques in an art gallery in Miromar offered the community a unique opportunity to experience Asian culture through a multisensory experience of sight and sound. Unfortunately, the underlying purpose, which was to create a fundraising plan for charities was not successful.

The Grandfather Diaries

As with many grandfathers, circumstances have kept Bill and his granddaughter apart. Because he is 71 years old and she is three, he decided to create a series of videos so she can hear about his life in his own words.  It is his way of telling her nothing can diminish the love he has for her and to pass on a little wisdom from a lifetime of choices – both right and wrong – that formed the person he became. From creating and running profitable businesses to being inspired by a rainbow, there is a lot to tell.  See more

The 1% Mortgage Solution

We believe giving every US citizen the oportunity to purchase or refinance one home at a 1% fixed interest rate is the only solution to the current economic crisis. We also believe it is the only plan that can solve America’s most serious long-standing problems and create a better, healthier, and faster economy when the crisis ends.

Promoting Local Charities

The twenty-five episodes of the Bargain Bill and Friends Show opened Bill’s eyes and heart to community involvement, and led him to offer support to worthy programs in his own backyard. These include organizations such as The Heaven and the Exceptional Entrepreneurs program, which help those with disabilities and other challenges. Rainbow Movement allows non-profits from around the world to submit videos that will be used to promote and raise funds for individual charities and organizations doing good work.

National Health Insurance

One of the most important Rainbow Projects was to come up with a better healthcare plan for America. And the solution we came up will not only solve the problem, it will give Americans the best health care in the world. The facts are clear, even though millions of dollars are being spent to hide them, replace them with lies, or bury them in Congress: America has the best pharmaceutical companies in the world. What we do not have is health care determined by need rather than by the profits of corporate health insurance companies.  See more

Have you
Experienced a Miracle?

Definitions of a Miracle


An extraordinary event manifesting divine intervention in human affairs.


An extraordinary and astonishing happening that is attributed to the presence and action of an ultimate or divine power.

Cambridge Dictionary

An unusual and mysterious event that is thought to have been caused by God

An effect or extraordinary event in the physical world that surpasses all known human or natural powers and is ascribed to a supernatural cause.

If you had any of these experiences,
I would like to hear your story!

Tell US your experience!

"Rainbows can´t change the world
but they can change the people
who can change the world"

About Our Founders

William J. Ulrich

The life I believe I was destined to live began when I walked through the doors of a prison where I would spend the next 40 months of my life. Until that moment, I kept telling myself I hadn’t done anything wrong, that I was being bullied again, as I was as a child, and that my lawyers would save me. But they couldn’t, because I had done something wrong. And now I had to pay for it. Until then, my life seemed to parallel that of a Dickens’ novel. I was like Scrooge, bullied and laughed at as a child and then, as an adult, bullying others as I devoted myself to running successful businesses and making a lot of money while big parts of life seemed to pass me by. I made tens of millions of dollars thinking business success and money were all I would need to be happy. I was wrong, of course. But, like many other successful businessmen, I did not take the time to look up and see what I was missing.


Dennis Paulaha Ph.D.

Dr. Paulaha has B.S. and M.A. degrees in economics from the University of Minnesota and a Ph.D. in economics from the University of Washington with a specialization in environmental economics. As a college and university professor, he taught macroeconomic and microeconomic theory at the principles, intermediate, advanced and graduate level, monetary theory and policy, environmental economics, and special issues courses.

In the real world, he wrote investment newsletters with more than 70,000 paid subscribers and was Vice President of research and marketing for a national brokerage firm. He has been interviewed by magazines and newspapers and has appeared on television and radio programs discussing his books.