The Rainbow Movement

A story of Redemption, inspired by a rainbow.

"I'm doing this for my granddaughter. I'm doing it to make a better future for the children of the world."
- William Ulrich, Rainbow Movement Founder

Healthcare is a Matter of Human Dignity.

We’re not claiming healthcare is a “right”, but in the wealthiest country on the planet, we – at the Rainbow Movement – believe that healthcare is a responsibility. We have a plan to introduce a competitor that will provide dignified coverage to every man, woman and child in this country.

For what cannot be quantified, we have stories to make meaning of our journey.

Every voice counts.

We are now seeking people of all backgrounds and experiences to share your story. When people share their miracle it inspires hope for our mission.

Not cynical. Not resigned.

Over the last 3 years, our founder has been working with PhD Economist Dennis Paulaha to develop a tenable plan for national healthcare. We now have it.

After the Rainbow

Un libro para niños que aborda el problema del acoso escolar.

“Después del Arcoiris” por Dennis Paulaha: Un Libro para Niños que Aborda el Problema del…
After the Rainbow

A Children’s Book That Addresses the Issue of Bullying.

“After the Rainbow” by Dennis Paulaha: A Children’s Book That Addresses the Issue of Bullying.…

BYUradio informs listeners about National Health Insurance

BYUradio describes its programming as family friendly and innovative, bringing the best and brightest of…
Rainbow Podcast

Thank you, Madison Times, for sharing our “Double Rainbow Guy” story

Bear Vasquez’s passing deeply affected many of us, especially Rainbow Movement Founder Bill Ulrich. To…

Be a rainbow in somebody else’s cloud

Maya AngelouAuthor

Like the rainbow after the rain
joy will reveal itself after sorrow

Rupi KaurThe Sun and Her Flowers

Shine your soul with the same
egoless humility as the rainbow
and no matter where you go
in this world or the next,
love will find you, attend you, and bless you

AberjhaniJourney through the Power of the Rainbow: Quotations from a Life Made Out of Poetry

Sometimes it's important to work for that pot of gold. But other times it's essential to take time off and to make sure that your most important decision in the day simply consists of choosing which color to slide down on the rainbow

Douglas PagelsThese Are the Gifts I'd Like to Give to You: A Sourcebook of Joy and Encouragement

When I hold you in my arms, I live inside your rainbow and you live inside mine

Anthony T. HincksAuthor

There is no envy, jealousy, or hatred between the different colors of the rainbow. And no fear either. Because each one exists to make the others’ love more beautiful

AberjhaniJourney through the Power of the Rainbow: Quotations from a Life Made Out of Poetry

We are all part of the same rainbow. We are all reflections of each other. As unique and diverse as we are in character and skills, the source of all creation is as multidimensional as we are

Suzy KassemRise Up and Salute the Sun: The Writings of Suzy Kassem

Sometimes the greatest storms bring out the greatest beauty… Life can be a storm, but your hope is a rainbow and your friends and family are the gold

Steve MaraboliAuthor

The way I see it, if you want the rainbow, you gotta put up with the rain

Dolly PartonSinger

Be thou the rainbow in the storms of life. The evening beam that smiles the clouds away, and tints tomorrow with prophetic ray

Lord ByronEnglish nobleman and poet

Life is like a rainbow. You need both the sun and the rain to make its colors appear

Zeenat Merchant-SyalPsychologist and holistic practitioner

Love was a feeling completely bound up with color, like thousands of rainbows superimposed one on top of the other

Paulo CoelhoAuthor

Two bubbles found they had rainbows on their curves.
They flickered out saying:
It was worth being a bubble, just to have held that rainbow thirty seconds

Carl SandburgAuthor

I don’t worry
Whenever skies are grey above
Got a pocket full of rainbows.
Got a heart full of love

Elvis PresleyPocket Full Of Rainbows song

You’ll never find a rainbow if you’re looking down

Charlie ChaplinAuthor

Somewhere over the rainbow, skies are blue
And the dreams that you dare to dream, really do come true

Wizard of Oz movie

This is my wish for you: Comfort on difficult days, smiles when sadness intrudes, rainbows to follow the clouds, laughter to kiss your lips, sunsets to warm your heart, hugs when spirits sag, beauty for your eyes to see, friendships to brighten your being, faith so that you can believe, confidence for when you doubt, courage to know yourself, patience to accept the truth. Love to complete your life

Ralph Waldo EmersonPoet

Sometimes it’s important to work for that pot of gold. But other times it’s essential to take time off and to make sure that your most important decision in the day simply consists of choosing which color to slide down the rainbow on

Douglas PagelsAuthor

God puts rainbows in the clouds, so that each of us, in the dreariest and most dreaded moments, can see a possibility of hope

Maya AngelouAuthor

“I'll see your true colors shining through. I see your true colors and that's why I love you. So don't be afraid to let them show your true colors, true colors are beautiful like a rainbow.”

Cyndi LauperSinger

The soul would have no rainbow if the eyes had no tears

John Vance CheneyPoet

The true harvest of my daily life is somewhat intangible and indescribable as the tints of morning or evening. It is a little star dust caught, a segment of the rainbow which I have clutched

Henry David ThoreauAuthor

The colors of the rainbow, so pretty in the sky.
Are also on the faces of people going by.
I see friends shaking hands, saying how do you do.
They’re really saying, I love you

Louis ArmstrongMusician

Last year, 45,000 people died from preventable causes due to lack of affordable care

Who wants to live longer, be healthier, and have more money to spend? Everyone.

Is that an impossible wish? The answer is, no. In fact, it is already happening in all other industrialized countries.

They are spending less than the United States on healthcare, and people are living longer and healthier lives.

It’s like Americans are driving rusty old cars and spending more on repairs than it would cost to pay for a brand new Mercedes.

And because our wasteful spending affects business costs, our healthcare system is hurting exports, increasing imports, and reducing economic growth.

Of course, most Americans know all that. Which is why a large majority of Americans want to switch to something better.

So why hasn’t it already happened? Because no one has come up with a simple, non-disruptive transition plan.

Until now.

Bill Ulrich Rainbow Movement, Rainbow Redemption, National Health Insurance
William Ulrich

Entrepreneur turned philanthropist. Redeemed by a rainbow.

I tell people I was inspired by rainbows to do good in the world. Which is why our Rainbow Movement stands with those who need a voice and supports projects that provide a better quality of life for those in need. The Rainbow Movement helps organizations that help other people.

Moments of Redemption
  • National Health Insurance
  • Chinese Delegation Breakfast
  • Bargain Bill & Friends Show
  • Exceptional Entrepreneurs Tapes
  • Rainbow Sightings
  • After the Rainbow – Book

Instead of looking for costly solutions to problems that don’t exist, National Health Insurance focuses on eliminating waste, inefficiency, and fraud to reduce business costs, which will increase incomes, profits, economic growth, and the health, wealth, and happiness of Americans.

Dennis PaulahaEconomist

Bullies in this world come in all forms. We are fighting to bring dignity and justice to those preyed upon by them.

William UlrichFounder of the Rainbow Movement

Letters to My Granddaughter

The Grandfather Diaries

The Grandfather Diaries are a running record of Bill’s conversations he has about his granddaughters. Circumstances have kept them apart, but that doesn’t diminish the love he has for them and the wisdom he wants to impart to them. A lifetime of choices – both right and wrong – have formed a person with both a sense of humor and a contrite heart.